I believe that any business today should already, or has to mainly become a software business if they want to compete in future markets. Most anything that gets innovated today is bound to software and information technology. Technology like IoT and AI are at the core of the changes and innovations we are witnessing in our working world.

Even though my work in recent years became rather work system related than industry focussed, I'd like to introduce you to some of the branches I've learned from.

Our Services

Fashion Industries

Advisory on implementing DAM/PIM environments to centralise digital assets and support the entire value chain of the business from idea to impact

Sports Leagues

Several years of experience in working at DFL Digital Sports, a subsidiary of DFL Deutsche Fußball Liga (German Football League) in position of operational responsibility for implementation of strategic technology initiatives


More than one year experience in steering a strategic project to harden and roll out a B2B customer solution at one of europe's largest parcel logistics groups


Advisory on transformation of classical sales distribution channels and product design/configuration towards modern and attractive end-to-end customer journeys at two of the world largest insurance groups

Pharma Industry

Advisory in implementation of e-learning software for a pharma product at one european top pharma companies

Digital Economy

Advisory on many digital business models as well as own founding, f.e. a rating platform for lawyers and clients on the web

Web & eCommerce

Many years of advisory on web related business models, digitization, eCommerce, marketing, distribution channels, SEO, SEM and organisational representation on the web

Real Estate Industry

Advisory and support on designing the value chain of real estate end to end concepts for housing projects in São Paulo, Brasil


More than a decade of management and production of media inside the broadcasting industry